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Sunday, October 21, 2012

What Makes the Difference Today


I have spent the last few days in Nassau, Bahamas celebrating the approval of Bahamas ASCD application to become an ASCD affiliate. It was just a year ago I came to attend their inaugural conference as an ASCD Connected Community, their first step in becoming an affiliate. I remember being impressed with how well planned and coordinated that first conference was…how committed the leadership was to building this new organization to meet the needs of educators and students in their country.

It was at the end of last year’s conference that Bahamas ASCD made the decision to complete the affiliate application. Over the past twelve months we worked together to complete the application process and ensure that it would be given every consideration for approval. Interestingly enough, the ASCD Board met this past week at the same time Bahamas ASCD was holding its second annual conference, and we had no way of knowing if it would act on the affiliate application before the conference wrapped up.

As so often in life when good work is carried in a flow of positive energy, the ASCD Board approved the application on Tuesday and we were able to announce and enjoy the good news at the Bahamas ASCD conference the end of the week. What is significant to me is not the fact that everything fell into place, but the conditions that made this such a success story. Bahamas ASCD demonstrates:

 - a leadership team that is highly respected in its education community

 - a vision for education that addresses the immediate needs of educators

 - a strong alignment with ASCD and the work we are doing

 - a single-minded seriousness of purpose shared by all members of the leadership team

 - clear messaging and effective public relations strategies

 - professional connections that enhance its effectiveness and add value for members

 - an energized membership base that seeks active participation in the affiliate’s work, and

 - a work-life balance that evidences hard work, enjoyment of that work, and having fun as well

As I returned to DC and thought through these elements of success, it impressed me how much the Bahamas ASCD success story demonstrates the traits of successful membership organizations today. They aren’t looking to compete with other groups that already have created a niche on the education landscape. Rather, their singular reason for being is to meet the needs of educators on the ground in their backyard.

Yes there are lots of possibilities they will consider as they continue to write their story in the Bahamas, but with their clear sense of purpose, they will single out the opportunities to make an immediate difference from those initiatives that will take them away from their focus and weaken their impact. It occurs to me that staying small and nimble is an advantage today, as the education landscape continues to shift and morph around us. Perhaps Bahamas ASCD is a timely reminder of all that is right and good about effectively serving our peers: keep it simple and don’t take your eye off the ball.

Think of the organizations to which you belong and those which you joined at one time and in which you decided not to renew your membership. Aren’t the organizations you value similar to Bahamas ASCD? Let’s all aspire to follow its clear and concise example. Be there for each other and seek to make an immediate difference in the profession.

I am proud of my friends and colleagues who lead Bahamas ASCD.











Bahamas ASCD Board President Wenley Fowler, Board Vice-President Abraham Stubbs, Regional Director Verneth Patterson, Executive Director Christine Williams, Secretary Annastacia Forbes, Assistant Secretary Vernetta Ferguson, Treasurer Shirley Krezel, Assistant Treasurer Tamara Stuart, Public Relations Roberta McKenzie, Assistant Public Relations Tessa Nottage, and Project Coordinator Beverley Symonette.

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